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Our Team

People working together for the greater good

 
 

SINCE 1974

Founded in 1974 by Ted Fletcher, The Mint Green Group was created out of a love for sport and penchant for sales. This love lead to a lifelong career as an entrepreneur, sports licensing pioneer and one of Canada’s foremost business leaders in the sporting goods industry.

Today, we are proud to represent leading brands in the lifestyle, team sports, athletics and golf industries, whose cultures and customers align with who we are. As we continue to build on our 45+ years in business, we look forward to adding new brands to our family and offering them the best-in-class sales, operations, brand building and Canadian marketplace expertise we're known for.

 
 
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Ted Fletcher

Founder

 

Ted is one of Canada’s most recognized business leaders in the Golf, Sports and Lifestyle industries. With decades of experience leading the Canadian growth of many iconic brands, Ted has built a reputation as a trusted partner, a savvy entrepreneur, a dedicated philanthropist and a highly accomplished business leader.

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Joanne Fletcher

CEO

 

With 20 years experience as a marketing & business leader, Joanne’s work spans North America’s biggest brands including Kraft Foods, Merrill Lynch, PUMA, Nike and Barnes & Noble. Joanne brings a strategic, collaborative and passionate approach to her work. As CEO, she oversees sales, product, operations & finance, with a focus on our lifestyle brands as well as our marketing and e-Comm efforts.

 
 
 
 
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Bob Cote

PRESIDENT
& SVP Of Sales

 

Bob is a 25-year veteran in the golf and sports licensing business, having worked with leading brands such as Cobra, Acushnet, Greg Norman, ‘47 Brand and others. His long-standing relationships throughout the industry and his experienced sales leadership continue to be a key driver of Mint Green’s growth and success. 

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Albert Yehuda

CFO

 

Albert has spent over 20 years as both a consultant and finance executive, working across multiple industries including food service, healthcare and manufacturing. Before joining Mint Green in 2016, he was working with Deloitte Consulting as an operations and process improvement specialist. He holds an American CPA issued by the state of Illinois. 

 
 
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We’re a crew of service-obsessors, solution-finders, number-crunchers, designers, sports fans, athletes, sneaker freaks, dog-lovers and optimistic, life enthusiasts. Meet the team behind Mint Green.

 
 
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Respect

We want everyone to feel valued and have a voice. We’re open, honest and we each take accountability for our words and actions.

Commitment

We are all committed to a common outcome, regardless of our individual titles. We do whatever it takes to WOW our customers, we’re loyal to our partners and we always aim to do what’s right for the business.

Creativity

Creativity drives us. We make the mundane memorable and encourage new ideas and ways of thinking that make everyone’s business better.

 
 
 

teamwork

We know the sum of our collective thinking and actions is greater than any of us acting alone. We ask for help when we need it and willingly step up when we’re needed by others.

Fun

Life is too short to not love what you do. Bringing a sense of lightheartedness, laughter and comradery to our work, is not only more fun, but leads to more productive and creative solutions.